Shivraj Singh Chouhan to Inaugurate Saras Aajeevika Mela in Noida
ECONOMY & POLICY

Shivraj Singh Chouhan to Inaugurate Saras Aajeevika Mela in Noida

Union Minister for Rural Development Shri Shivraj Singh Chouhan will inaugurate the Saras Aajeevika Mela at Noida Haat, Uttar Pradesh, on February 25, 2025. Organised from February 21 to March 10, the event showcases the rich crafts and arts of rural India, with this being its fifth edition. The mela is being held under the Ministry of Rural Development, supported by the National Institute of Rural Development and Panchayati Raj (NIRDPR), with a focus on tradition, art, culture, and developing the export potential of "Lakhpati SHG Didis." Ministers of State for Rural Development Dr. Chandra Sekhar Pemmasani and Shri Kamlesh Paswan will also attend the event. 

The mela features products created by Self Help Groups (SHGs) from 30 states, displayed across 200 stalls, including handloom, handicrafts, and natural food items. 

Additionally, 25 live food stalls from 20 states offer ethnic cuisines, attracting visitors with a diverse culinary experience. Around 450 SHG members from across the country are participating. 

The event showcases a wide range of traditional textiles like Andhra Pradesh’s Kalamkari, Assam’s Mekhla Chador, Bihar’s Cotton and Silk, and Odisha’s Tasar and Bandha.

Handicrafts, jewelry, and home decor products from various states are also on display, along with natural food items such as tea, coffee, pickles, and jams.
 
The mela offers facilities like a senior citizen area, kids zone, and mother’s care section, alongside daily cultural performances. A dedicated Export Promotion Pavilion has also been set up to enhance the export potential of SHG products. 

This initiative aligns with the Ministry of Rural Development’s goal to support artisans and promote inclusive growth, contributing to Prime Minister Shri Narendra Modi’s Vocal for Local campaign and the vision of Viksit Bharat by 2047. 

(PIB)                 

Union Minister for Rural Development Shri Shivraj Singh Chouhan will inaugurate the Saras Aajeevika Mela at Noida Haat, Uttar Pradesh, on February 25, 2025. Organised from February 21 to March 10, the event showcases the rich crafts and arts of rural India, with this being its fifth edition. The mela is being held under the Ministry of Rural Development, supported by the National Institute of Rural Development and Panchayati Raj (NIRDPR), with a focus on tradition, art, culture, and developing the export potential of Lakhpati SHG Didis. Ministers of State for Rural Development Dr. Chandra Sekhar Pemmasani and Shri Kamlesh Paswan will also attend the event. The mela features products created by Self Help Groups (SHGs) from 30 states, displayed across 200 stalls, including handloom, handicrafts, and natural food items. Additionally, 25 live food stalls from 20 states offer ethnic cuisines, attracting visitors with a diverse culinary experience. Around 450 SHG members from across the country are participating. The event showcases a wide range of traditional textiles like Andhra Pradesh’s Kalamkari, Assam’s Mekhla Chador, Bihar’s Cotton and Silk, and Odisha’s Tasar and Bandha.Handicrafts, jewelry, and home decor products from various states are also on display, along with natural food items such as tea, coffee, pickles, and jams. The mela offers facilities like a senior citizen area, kids zone, and mother’s care section, alongside daily cultural performances. A dedicated Export Promotion Pavilion has also been set up to enhance the export potential of SHG products. This initiative aligns with the Ministry of Rural Development’s goal to support artisans and promote inclusive growth, contributing to Prime Minister Shri Narendra Modi’s Vocal for Local campaign and the vision of Viksit Bharat by 2047. (PIB)                 

Next Story
Infrastructure Urban

PM Internship Scheme Opens Round 2 Applications

The Prime Minister Internship Scheme (PMIS) has launched Round 2 of its pilot phase, offering over one lakh internships across 730 districts. After receiving more than six lakh applications in Round 1, this phase provides fresh opportunities in key sectors such as oil and gas, banking, FMCG, automotive, and manufacturing.More than 300 top companies are participating, allowing candidates to gain real-world experience, build networks, and enhance employability. Applicants can select internships based on location, sector, and preferences, with the option to apply for up to three roles. The scheme..

Next Story
Real Estate

From Earth’s Depths to Your Space: The Sedimento Experience

What if you could witness Earth’s story etched in every layer—a tale of transformation through time, well the SEDIMENTO collection by SOMANY Ceramics is a poetic tribute to this elemental narrative. Inspired by sedimentary bedrock, it evokes nature’s ever-changing forces, sculpted by wind, water, and time. Each glance and touch immerses you in the serene beauty of natural sedimentation.This is not just another tile collection. SEDIMENTO seamlessly blends durability with subtle textual elegance, making it ideal for demanding and long-lasting use. Its tactile textures embody quiet resilien..

Next Story
Infrastructure Urban

Growing Relevance of Development Management Models

The Development Management Model (DMM) is emerging as a key driver of India's real estate sector in 2025. This collaborative approach enhances efficiency, transparency, and risk mitigation in project development, making it an attractive model for both developers and landowners. While DMM has been successfully adopted in countries like Australia and the United Kingdom, its potential in India is only beginning to be realized. It offers a structured way for developers and landowners to mitigate risks while ensuring timely and high-quality project execution.For smaller developers, DMM provides acc..

Advertisement

Advertisement

Subscribe to Our Newsletter

Get daily newsletters around different themes from Construction world.

STAY CONNECTED

Advertisement

Advertisement

Advertisement

Advertisement

Talk to us?