LIXIL Studio has gone virtual, bringing innovation to your doorstep
Interiors

LIXIL Studio has gone virtual, bringing innovation to your doorstep

The company has launched a one-of-a-kind online virtual experience studio, marking a bold new step toward a more Digital future – one in which customers, architects, and designers are not bound by the constraints of a physical world, especially one that is becoming increasingly distant in the pandemic environment. 

The virtual platform, which is based on The LIXIL Studio (TLS), a state-of-the-art, 13000 sq. ft. innovation and experience centre in Bengaluru, is a one-of-a-kind portal that highlights the best of GROHE and American Standard's offerings, including the company's most iconic, innovative, and ground-breaking products and solutions.

Users may view the different display zones and bathroom designs in full HD realism from the comfort of their homes or offices, or even on the move via their mobile devices. They may look at each zone from various perspectives, zoom in to examine items up close, or zoom out to see the overall concept or setup.

Furthermore, all of this is possible at any time of day, making the virtual studio available 24 hours a day, seven days a week — another real world barrier that LIXIL has broken down with the virtual platform.

The opportunity to engage live with LIXIL Inside Sales professionals, who are glad to assist customers with their inquiries and give more information on goods and solutions to help them create their dream bathroom, is perhaps the platform's most customer-centric feature.

Speaking on the launch of the virtual studio, Mr. Bobby Joseph, Leader, LIXIL Water Technology (LWT), India & Sub-Continent, observed, “As we all know, Digitization is not just a trend for the future, but also an inevitable reality of the present. Events like the recent pandemic have only accelerated the adoption and integration of Digitization into most aspects of our lives and work. There is no reason why the bathroom industry should be left behind.”

“As a leading brand in the industry, it is our vision to spark a Digital revolution in bathroom design and specification. We want to leverage the power of Digitization to make our world-class products and solutions easily accessible to all, anytime, anywhere - regardless of distance from the nearest showroom or social distancing norms.”, Mr. Joseph added. “With pioneering initiatives like the virtual studio and our proficient Inside Sales team, we will be able to remotely and efficiently cater to customer needs from anywhere across the country. This truly is an important milestone in our journey towards using Digitization to get closer to our customers.”


The company has launched a one-of-a-kind online virtual experience studio, marking a bold new step toward a more Digital future – one in which customers, architects, and designers are not bound by the constraints of a physical world, especially one that is becoming increasingly distant in the pandemic environment. The virtual platform, which is based on The LIXIL Studio (TLS), a state-of-the-art, 13000 sq. ft. innovation and experience centre in Bengaluru, is a one-of-a-kind portal that highlights the best of GROHE and American Standard's offerings, including the company's most iconic, innovative, and ground-breaking products and solutions.Users may view the different display zones and bathroom designs in full HD realism from the comfort of their homes or offices, or even on the move via their mobile devices. They may look at each zone from various perspectives, zoom in to examine items up close, or zoom out to see the overall concept or setup.Furthermore, all of this is possible at any time of day, making the virtual studio available 24 hours a day, seven days a week — another real world barrier that LIXIL has broken down with the virtual platform.The opportunity to engage live with LIXIL Inside Sales professionals, who are glad to assist customers with their inquiries and give more information on goods and solutions to help them create their dream bathroom, is perhaps the platform's most customer-centric feature.Speaking on the launch of the virtual studio, Mr. Bobby Joseph, Leader, LIXIL Water Technology (LWT), India & Sub-Continent, observed, “As we all know, Digitization is not just a trend for the future, but also an inevitable reality of the present. Events like the recent pandemic have only accelerated the adoption and integration of Digitization into most aspects of our lives and work. There is no reason why the bathroom industry should be left behind.”“As a leading brand in the industry, it is our vision to spark a Digital revolution in bathroom design and specification. We want to leverage the power of Digitization to make our world-class products and solutions easily accessible to all, anytime, anywhere - regardless of distance from the nearest showroom or social distancing norms.”, Mr. Joseph added. “With pioneering initiatives like the virtual studio and our proficient Inside Sales team, we will be able to remotely and efficiently cater to customer needs from anywhere across the country. This truly is an important milestone in our journey towards using Digitization to get closer to our customers.”

Next Story
Real Estate

Pune Records 11% Drop in Property Registrations in Nov

Property registrations in Pune saw a decline of 11 percent year-on-year in November, totaling 13,371 units, despite robust demand, according to a report by Knight Frank India. The real estate consultancy revealed that the total registrations in November 2024 generated a revenue of Rs 475 crore for the state. This marked a fall from last year's figure of 14,988 units in the same month. Compared to October 2024, when 20,894 units were registered, November’s figures represent a 36 percent decrease. Shishir Baijal, Chairman and Managing Director of Knight Frank India, stated that Pune’s proper..

Next Story
Infrastructure Energy

Oriana Power Signs MoU with Rajasthan in Clean Energy

Oriana Power, a publicly-listed company on the NSE, announced on Monday that it has entered into a Memorandum of Understanding (MoU) with the Rajasthan government to invest Rs 10,000 crore in a series of clean energy projects. The projects will focus on solar energy, floating solar, green hydrogen, and energy storage solutions. The agreement was finalized in Jaipur during the recently concluded Rising Rajasthan Global Summit 2024. Oriana Power has identified six key locations in the state for these projects, including one in Bikaner, two in Churu, and three in Phalodi districts. Rupal Gupta, M..

Next Story
Infrastructure Energy

PM Surya Ghar Scheme Set to Surpass 10 Years of Solar Growth

The PM Surya Ghar Muft Bijli Yojana has achieved a remarkable milestone, surpassing 6.85 lakh solar installations within a year and poised to exceed a decade's worth of solar growth. The scheme, launched in February 2024, has already achieved 86 percent of the solar installations made in the last ten years. The 3-5 kW segment accounted for the majority of installations, at 77 percent, while 14 percent of installations were in the 5kW+ category. Gujarat led the charge with 2,86,545 installations, followed by Maharashtra with 1,26,344, Uttar Pradesh with 53,423, and Kerala. The scheme, which now..

Hi There!

"Now get regular updates from CW Magazine on WhatsApp!

Join the CW WhatsApp channel for the latest news, industry events, expert insights, and project updates from the construction and infrastructure industry.

Click the link below to join"

+91 81086 03000