Caterpillar revives Trial series with new video
Equipment

Caterpillar revives Trial series with new video

Continuing the company’s successful Cat Trials series, a total of eight videos which have logged more than 18 million views, Caterpillar released its first new Cat Trial video in four years. The Cat Trial #9: PAC-MAN™ takes on the video-gaming world to celebrate Caterpillar’s 95th anniversary, while PAC-MAN celebrates its 40th anniversary, by showcasing Cat® products, technology and services.

“These trials are designed to surprise and delight our customers and prospects, as well as people outside our industry,” says Victoria Keese Morrissey, Global Marketing and Brand Director, Caterpillar. “Challenges the ghosts pose to PAC-MAN strike a unique metaphor for obstacles lurking around each corner of the jobsite. POWER PELLETS represent the role Cat dealer services play in helping our customers overcome these challenges.”

The Cat Trial #9: PAC-MAN plays out on a 162.4-ft x 180.4-ft (49.5-m x 55-m) version of the iconic PAC-MAN gameboard—19,040 per cent larger than the original scale of the maze on the classic arcade screen—and was built and played using the latest Cat equipment as well as grade and remote technology.

Commenting on the collaboration, Yutaka Fuse, Head – PAC-MAN Licensing & Branding Team for BANDAI NAMCO Entertainment Inc (owners of the PAC-MAN brand), said, “We appreciate Caterpillar approaching us and giving a nod to PAC-MAN’s 40th anniversary in a truly unique way, and we were excited to work with them. It’s amazing how Caterpillar’s equipment was able to precisely recreate the iconic PAC-MAN maze in the real world on such a grand scale. We were astonished by the final product.”

Gameboard construction 
The original PAC-MAN gameboard design was loaded into the Cat GRADE with 3D system on the 336 Next Gen excavator, eliminating the need for stakes and grade checkers, saving time in the construction. In total, 70 labour hours were required for the 336 to create the life-size gameboard. Roughly 6,880 cu yd (195 cu m) of cut/fill dirt was removed to build the maze that was comprised 151 corners and 4-ft tall (1.2 m) walls. Support equipment to construct the gameboard, also using Cat GRADE with 3D to ensure they followed the same plan, included multiple field prep Cat dozers, Cat wheel loaders, a 323 excavator, trucks and water wagons.

“Cat GRADE with 3D enabled the workers to only handle material one time for digging, loading, hauling and dumping,” explains J Archie Lyons, Creative Director, Global Brand Strategy and Activation for Caterpillar. “Reducing material handling is just one of the challenges our customers face, and Cat Grade technology greatly enhances jobsite efficiency.”

Five Cat 236D3 remote controlled skid-steer loaders, rented from The Cat Rental Store, were used for play to represent PAC-MAN and the four ghosts – BLINKY, INKY, CLYDE and PINKY. PAC-MAN and ghost avatars placed atop the Cat loaders could be seen above the maze walls.

The four-corner POWER PELLETS that put PAC-MAN on the offensive represent Cat dealer services—Customer Value Agreements, Repair Options, Cat Financial and Cat App helping with fleet management, financing and maintenance, Cat Services give customers an extra efficiency boost in the field.

Caterpillar also stayed true to the original game by including fruit bonuses, represented by Cat parts boxes. Fruit is how PAC-MAN earns points, which in turn helps to earn additional lives, like how Genuine Cat Parts allow customers to get more life out of their machines to get the job done.

“As a unique surprise at the end, we wanted to pay homage to the original game, in a way only Caterpillar could. Due to available memory at the time, level 256 experiences an integer overflow and the right side of the board can’t be rendered,” explains Lyons. “We have duplicated the original screen’s look of level 256 with our real-life PAC-MAN game, using four Cat dozers to create the effect.”

The participants controlling the Cat 236D3 skid steers using line-of-sight remote control systems were:

  • PAC-MAN – Jim Kosner of JIMAX Landscaping & Demolition, Peoria, Ill.
  • BLINKY – Joey Stone, NASCAR/Richard Childress Racing (RCR) eSports driver of the #8 Virtual Cat car
  • INKY – Alfonso Farjardo of Horsepower Site Services, Charlotte, N.C., a Caterpillar Global Operator Challenge regional finalist
  • CLYDE – Tom Gardocki, The Dirt Ninja, social media influencer, professional heavy equipment operator in landscaping and construction
  • PINKY – BLITZ, social media influencer, YouTube gaming content creator and civil engineer

Source: Caterpillar Press Release





Continuing the company’s successful Cat Trials series, a total of eight videos which have logged more than 18 million views, Caterpillar released its first new Cat Trial video in four years. The Cat Trial #9: PAC-MAN™ takes on the video-gaming world to celebrate Caterpillar’s 95th anniversary, while PAC-MAN celebrates its 40th anniversary, by showcasing Cat® products, technology and services.“These trials are designed to surprise and delight our customers and prospects, as well as people outside our industry,” says Victoria Keese Morrissey, Global Marketing and Brand Director, Caterpillar. “Challenges the ghosts pose to PAC-MAN strike a unique metaphor for obstacles lurking around each corner of the jobsite. POWER PELLETS represent the role Cat dealer services play in helping our customers overcome these challenges.”The Cat Trial #9: PAC-MAN plays out on a 162.4-ft x 180.4-ft (49.5-m x 55-m) version of the iconic PAC-MAN gameboard—19,040 per cent larger than the original scale of the maze on the classic arcade screen—and was built and played using the latest Cat equipment as well as grade and remote technology.Commenting on the collaboration, Yutaka Fuse, Head – PAC-MAN Licensing & Branding Team for BANDAI NAMCO Entertainment Inc (owners of the PAC-MAN brand), said, “We appreciate Caterpillar approaching us and giving a nod to PAC-MAN’s 40th anniversary in a truly unique way, and we were excited to work with them. It’s amazing how Caterpillar’s equipment was able to precisely recreate the iconic PAC-MAN maze in the real world on such a grand scale. We were astonished by the final product.”Gameboard construction The original PAC-MAN gameboard design was loaded into the Cat GRADE with 3D system on the 336 Next Gen excavator, eliminating the need for stakes and grade checkers, saving time in the construction. In total, 70 labour hours were required for the 336 to create the life-size gameboard. Roughly 6,880 cu yd (195 cu m) of cut/fill dirt was removed to build the maze that was comprised 151 corners and 4-ft tall (1.2 m) walls. Support equipment to construct the gameboard, also using Cat GRADE with 3D to ensure they followed the same plan, included multiple field prep Cat dozers, Cat wheel loaders, a 323 excavator, trucks and water wagons.“Cat GRADE with 3D enabled the workers to only handle material one time for digging, loading, hauling and dumping,” explains J Archie Lyons, Creative Director, Global Brand Strategy and Activation for Caterpillar. “Reducing material handling is just one of the challenges our customers face, and Cat Grade technology greatly enhances jobsite efficiency.”Five Cat 236D3 remote controlled skid-steer loaders, rented from The Cat Rental Store, were used for play to represent PAC-MAN and the four ghosts – BLINKY, INKY, CLYDE and PINKY. PAC-MAN and ghost avatars placed atop the Cat loaders could be seen above the maze walls.The four-corner POWER PELLETS that put PAC-MAN on the offensive represent Cat dealer services—Customer Value Agreements, Repair Options, Cat Financial and Cat App helping with fleet management, financing and maintenance, Cat Services give customers an extra efficiency boost in the field.Caterpillar also stayed true to the original game by including fruit bonuses, represented by Cat parts boxes. Fruit is how PAC-MAN earns points, which in turn helps to earn additional lives, like how Genuine Cat Parts allow customers to get more life out of their machines to get the job done.“As a unique surprise at the end, we wanted to pay homage to the original game, in a way only Caterpillar could. Due to available memory at the time, level 256 experiences an integer overflow and the right side of the board can’t be rendered,” explains Lyons. “We have duplicated the original screen’s look of level 256 with our real-life PAC-MAN game, using four Cat dozers to create the effect.”The participants controlling the Cat 236D3 skid steers using line-of-sight remote control systems were:PAC-MAN – Jim Kosner of JIMAX Landscaping & Demolition, Peoria, Ill.BLINKY – Joey Stone, NASCAR/Richard Childress Racing (RCR) eSports driver of the #8 Virtual Cat carINKY – Alfonso Farjardo of Horsepower Site Services, Charlotte, N.C., a Caterpillar Global Operator Challenge regional finalistCLYDE – Tom Gardocki, The Dirt Ninja, social media influencer, professional heavy equipment operator in landscaping and constructionPINKY – BLITZ, social media influencer, YouTube gaming content creator and civil engineerSource: Caterpillar Press Release

Next Story
Infrastructure Urban

We operate 100 smart buses serving 30,000 passengers daily

Aurangabad, known as the ‘City of Gates’ owing to its historical monuments and Mughal heritage, is equally renowned for its industrial development, with a nominal gross district domestic product (GDDP) of Rs.988.04 billion. As growth has progressed, there has been a focus on enhancing the standard of living, prompting key initiatives, including the award-winning Majhi Smart  Bus Initiative. G Sreekanth (IAS), CEO, Aurangabad Smart City Development Corporation Ltd (ASCDCL), discusses the city’s ongoing and upcoming developments in conversation  with NEHA YADAV.Recent news h..

Next Story
Infrastructure Energy

Sterling and Wilson Secures Rs 12 Bn Solar EPC Contract in Gujarat

Sterling and Wilson Renewable Energy has been awarded a Rs 1,200 crore contract for a 500-megawatt (MW) solar photovoltaic (PV) project in Gujarat, strengthening its foothold in India’s renewable energy sector. The engineering, procurement, and construction (EPC) contract encompasses the design, engineering, and installation of balance-of-system (BoS) components with single-point responsibility. It also includes operations and maintenance (O&M) services for three years. “We are delighted to secure this significant order, which will aid India, especially Gujarat, in its transition to clean ..

Next Story
Infrastructure Energy

NTPC Green Energy Signs MoU with Bihar Government

NTPC Green Energy (NGEL), a subsidiary of NTPC, has entered into a Memorandum of Understanding (MoU) with the Department of Industries, Government of Bihar, during the Bihar Business Connect 2024 Global Investors’ Summit held on 20 December 2024 in Patna. The MoU outlines plans for substantial investments in Bihar to establish various renewable energy projects, including: Ground-mounted and floating solar installations Battery energy storage systems Green hydrogen mobility initiatives The Bihar Government will assist by facilitating necessary approvals, permissions, registrations, and cleara..

Hi There!

"Now get regular updates from CW Magazine on WhatsApp!

Join the CW WhatsApp channel for the latest news, industry events, expert insights, and project updates from the construction and infrastructure industry.

Click the link below to join"

+91 81086 03000