McCoy Mart unveils 'Order Your Smile' campaign

01 Nov 2024

McCoy Mart, a leading procurement platform for construction professionals specialising in construction and building materials, has unveiled its latest campaign, #OrderYourSmile,, across digital platforms. The campaign is launched to address the traditional challenges, faced by contractors, builders, turnkey architects, turnkey interior designer and other construction professionals, including but not limited to order deliveries, price fluctuations, and more, by providing a seamless digital solution. With this campaign, McCoy Mart aims to change the narrative around construction procurement, turning it from a source of stress into a hassle-free experience that leaves a smile on the face of every customer. 

#OrderYourSmile highlights the key concerns of industry professionals like timely deliveries, genuine material quality, pricing, and overall transparency. By bringing together top brands under a single digital platform, McCoy Mart offers a comprehensive solution that simplifies the procurement process and brings peace of mind. With real-time updates and tracking, construction professionals can monitor the status of their orders and focus on what truly matters – delivering quality projects without delays or stress, and their personal lives.

"With #OrderYourSmile, we're not just emphasising the quality of our service but also the importance of having a quality of life. Our goal is to be the go-to platform in the construction industry, making the process of procurement as smooth and stress-free as possible," said Amit Malhotra, Founder and CEO of McCoy Mart. "At McCoy Mart, we understand the pressure that professionals face with fluctuating prices and late deliveries. We wanted to build a solution that gives them back their time and peace, and we're proud to see the smiles we're bringing to our customers' faces."

The campaign showcases how McCoy Mart’s platform is bringing about a paradigm shift in the construction industry. By ensuring quality products, timely delivery, and genuine pricing, the company is enabling builders and contractors to focus on their projects without the constant worry of logistics. The ad also reflects the sentiment that with McCoy Mart, customers are not just ordering materials – they're ordering a smile.

Mayur Arya, Head of Marketing at McCoy Mart, added, “Our campaign, #OrderYourSmile, is about much more than promoting a service. It’s about capturing the joy that comes from knowing that our customer’s needs are met on time, every time. We are proud to provide our customers with the tools they need to succeed while allowing them to focus on what’s truly important in their lives.”

McCoy Mart, a part of McCoy Group has been a trusted brand name in the industry for over 25 years. The company is known for delivering quality products on time. With the #OrderYourSmile campaign, McCoy Mart is strengthening its position as a leader in the digital transformation of the construction space, ensuring that every customer’s needs are met with ease, transparency, and, most importantly, happiness. 

McCoy Mart is a tech enabled platform, operates under the umbrella of the McCoy Group, a diversified entity with a strong presence across industries such as silicones, architectural hardware and construction materials. That facilitates construction material procurement and credit from third-party for businesses and professionals in construction industry (contractors, builders, turnkey architects, turnkey interior designer and other construction professionals). We are elevating the buying experience to the next level by end-to-end tech enablement of the supply chain, reducing delivery time, ensuring quality and genuine material by sourcing directly from brands, building transparency by tech enabled tracking and communication of deliveries, reducing hassle of maintaining multiple vendors, and all this with better prices.

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