Linglong Tire has inaugurated its first overseas training centre in the Asia-Pacific region, in partnership with SANGUAN YANGYONT CHUMPHON CO., LTD (SYY), in Thailand. The facility aims to enhance service standards, strengthen distributor capabilities, and offer premium brand experiences to consumers.

Located in Chumphon Province, the 1,600 sq. mt. training center features a training zone, classrooms, hands-on workshops, and a service area, creating a comprehensive learning environment. Equipped with advanced facilities, it accommodates over 50 trainees, integrating theoretical and practical training in tire installation, wheel alignment, and automotive maintenance.

"This training center is a key part of Linglong’s strategic expansion in the Asia-Pacific region. It will establish service standards and safety protocols, strengthening our distributors' market competitiveness," said Xu Yongchao, Vice President, Linglong Tire.

SYY Chairman Prasert Tanpibulsak highlighted Linglong’s reputation for quality and service excellence, expressing confidence that the initiative would enhance distributor professionalism and efficiency.

The new facility aligns with Linglong’s global strategy of globalization, regionalization, and localization, improving its sales network, service quality, and brand presence in Thailand. Linglong plans to establish similar training centers across the Americas, Europe, Africa, and the Middle East, fostering closer collaborations and delivering comprehensive automotive solutions.