The Indian cement industry must significantly boost its profitability, with EBITDA surpassing Rs 1,000 per tonne, to justify future investments, according to an IKIGAI Asset Manager report. Despite strong demand and consolidation, achieving this profitability requires substantial pricing support. Currently, the industry achieves an EBITDA of Rs 800 per tonne, with a post-tax return on capital employed (ROCE) of only 3 per cent after accounting for depreciation and capacity utilization. To justify incremental investments, profitability needs to double. The report also highlights challenges such as the expiration of over 25 per cent of limestone mines by 2035 and the need for enhanced efficiencies and better pricing strategies. Renewable energy costs, offering cheaper alternatives to grid power, could help improve margins. The report stresses that cement pricing power remains weak, with prices increasing by just 50 per cent in the past decade, far behind inflation in other sectors. The next phase of growth for the industry will depend on optimising pricing strategies, increasing green energy use, and enhancing operational efficiencies to sustain profitability. (ANI)