Fastest growing Tile, Ceramic and Sanitaryware companies 2020: CW Survey
28 Apr 2021 CW Team
Strong domestic demand driven by demographic advantage makes India a very good investment destination. One sector that has witnessed growth backed by these factors is tiles, ceramics and sanitaryware. India ranks second in the world in the sanitaryware industry.
#1
In the sanitaryware space, Cera Sanitaryware’s market share stands at around 24%. As sanitaryware production capacity has been increased to 3.20 million pieces a year (from 2.7 million sq ft earlier), Cera plans to maintain its leadership status in the industry. Currently, faucet ware capacity stands at 2.37 million pieces per year. The company also sells bathroom cubicles, bathroom partitions and shower panels, recognised in the wellness segment. To offer a complete range of bath ware products, it also launched water heaters in FY19.
#2
Established in 2000, AGL has a global footprint across more than 100 countries. It has plants across Gujarat spread over an area of 320,000 sq ft. AGL has an extensive marketing and distribution network which comprises more than 1,350 direct dealers and 6,700 touch points having more than 300 exclusive dealers showrooms covering each and every state of the country, this helps the company to promote its range of products to the consumers.
#3
Kajaria Ceramics is one of the largest manufacturers of ceramic/vitrified tiles in India. It has an annual aggregate capacity of 73 million sq mt, distributed across eight plants. It offers more than 2,800 options in ceramic wall and floor tiles, vitrified tiles, designer tiles, etc.
With crises like demonetisation, the pandemic etc, the growth of this sector has been rather low in the last couple of years. However, factors like higher disposable incomes, better standards of living and increasing preference for premium products would lead to a revival in demand for sanitaryware products.
In the ceramics and sanitaryware sector, three companies were recognised as the fastest growing companies at the Construction World Annual Awards 2020, which was held virtually on 22 October 2020.
The panel of jury assessed each nominated company on a qualitative and quantitative basis to come to a ranking consensus.
CW’s fastest growing Tiles, ceramic and sanitaryware companies.
#1
Cera Sanitaryware
In the sanitaryware space, Cera Sanitaryware’s market share stands at around 24%. As sanitaryware production capacity has been increased to 3.20 million pieces a year (from 2.7 million sq ft earlier), Cera plans to maintain its leadership status in the industry. Currently, faucet ware capacity stands at 2.37 million pieces per year. The company also sells bathroom cubicles, bathroom partitions and shower panels, recognised in the wellness segment. To offer a complete range of bath ware products, it also launched water heaters in FY19.
#2
Asian Granito Limited
Established in 2000, AGL has a global footprint across more than 100 countries. It has plants across Gujarat spread over an area of 320,000 sq ft. AGL has an extensive marketing and distribution network which comprises more than 1,350 direct dealers and 6,700 touch points having more than 300 exclusive dealers showrooms covering each and every state of the country, this helps the company to promote its range of products to the consumers.
#3
Kajaria Ceramics
Kajaria Ceramics is one of the largest manufacturers of ceramic/vitrified tiles in India. It has an annual aggregate capacity of 73 million sq mt, distributed across eight plants. It offers more than 2,800 options in ceramic wall and floor tiles, vitrified tiles, designer tiles, etc.