Young and Old Fuel India’s Housing Boom
India’s housing market is witnessing a surprising surge in interest from two distinct age groups—young professionals and senior citizens. A recent consumer sentiment survey of 1,950 prospective homebuyers reveals that both 18–24-year-olds and those aged 75 and above are showing strong intent to invest in real estate, highlighting a shift in how different generations are approaching property ownership.
Young professionals, driven by rising incomes and a long-term view on wealth creation, recorded a Housing Sentiment Index (HSI) score of 164. Respondents from this group indicated they are willing to invest five to six times their annual income in residential property—an early and bold step into the housing market that marks a shift in financial planning among the youth.
At the other end of the spectrum, senior citizens aged 75 and older recorded an even higher HSI score of 167. Their interest in purchasing property is linked to retirement planning, lifestyle improvements, and legacy creation. Their decisions are often guided by an informed understanding of market trends and real estate cycles.
The survey also highlighted strong buyer confidence in the Rs 35–50 million price bracket, which registered the highest sentiment index of 147. These buyers—typically earning over Rs 10 million annually—are targeting luxury homes and appear unfazed by short-term market fluctuations.
Recent market data from Q1 2025 reinforces these sentiments.
Mumbai saw a 4.6% quarter-on-quarter increase in average prices, reaching Rs 30,256 per sq ft.
Gurugram recorded a 0.7% rise to Rs 15,607 per sq ft.
Kolkata experienced the steepest hike at 5.2%, though it remains more affordable at Rs 8,106 per sq ft.
Another key trend is the rising preference for under-construction properties, which scored an HSI of 155. These homes are increasingly seen as attractive due to their modern amenities, smart features, and perceived value appreciation over time.
The supply of under-construction homes has also surged, with a 40% year-on-year increase in Q1 2025. Leading this supply growth are:
Kolkata – 111% YoY increase
Bengaluru – 103.46%
Gurugram – 100%
This spike in new project launches signals growing developer confidence and aligns with evolving buyer preferences.
In conclusion, the survey confirms that despite price pressures, consumer confidence in real estate is robust, fueled by aspirations for better living, financial security, and lifestyle enhancements across age groups.
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