Puri, along with his brother Vikram and father Raman, ran Universal Buildwell Private Limited, which launched the Universal Aura project in Sector-92, Gurugram. Despite collecting Rs 300 crore from buyers, the company failed to deliver the promised flats, leading to multiple complaints across Delhi-NCR.

The Economic Offences Wing (EOW) registered five cases against the company. A Rs 1 lakh reward was announced for the arrest of Varun, his brother, and their father. After extensive surveillance, Puri was nabbed by a police team led by inspectors Manender Singh, Neeraj Kumar, and Sundeep Yadav under ACP Sanjay Dutt's supervision.