Blue Dart Launches Affiliate Programme to Drive Innovation in Logistics


Blue Dart, South Asia’s leading express air and integrated transportation company, announces the launch of its first-of-its-kind Blue Dart Affiliate Program (BDAP) for technology partners and ecosystem enablers. This innovative programme is designed to foster collaboration with top technological enablers in the industry, offering seamless integration of Blue Dart’s advanced logistics solutions while creating new revenue opportunities for affiliates. Participants can promote Blue Dart’s suite of services, onboard new customers, and earn attractive monthly incentives.

This is a perfect blend of path-breaking technology providers and an industry-leading logistics network to collaborate and bring to their customers the best mix of both. Affiliates benefit from partnering with a trusted, market-leading brand, gaining access to the world-class and industry-best network and early access to Blue Dart’s cutting-edge technology solutions and APIs. A dedicated support team ensures smooth collaboration, allowing affiliates to focus on building their solutions while Blue Dart handles all logistics needs. Looking ahead, the program will offer future-ready integration, including access to Blue Dart-DHL product lines through a single-window solution, driving long-term growth and innovation.

On the launch, Dipanjan Banerjee, Chief Commercial Officer, Blue Dart, said, “At Blue Dart, innovation is at the core of everything we do. The launch of our Affiliate Program strengthens our commitment to collaborating with technology providers and offering world-class express logistics solutions. This programme represents a unique opportunity for technology partners to expand their service offerings, increase revenue, and deliver best-in-class logistics capabilities to their customers.”

Blue Dart, with over four decades of industry experience, stands at the forefront of express logistics, celebrated for its reliability, resilience, and innovative approach. Leveraging state-of-the-art technology and deep operational knowledge, Blue Dart ensures seamless end-to-end logistics solutions.

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