Fractional ownership allows multiple investors to co-own a property, sharing the benefits of ownership at a fraction of the cost. Axis Ecorp has introduced this model to attract investors seeking a more affordable entry into the property market, particularly in high-end holiday and commercial real estate. The model is gaining traction due to its lower investment threshold and potential for consistent returns.

With rising demand for holiday homes, especially in prime tourist destinations, Axis Ecorp is focusing on expanding its portfolio. The company believes that the fractional ownership model will appeal to a wider audience, including both individual and institutional investors.

This strategy aligns with the company?s growth plans, which include increasing its presence in the Indian real estate market. By offering a blend of luxury properties and innovative investment models, Axis Ecorp aims to solidify its position as a leading player in the real estate sector.

CEO Aditya Kushwaha has expressed confidence that the company will achieve its ?100 crore target, citing growing interest from investors and the strength of the real estate market.